Flurry: Android and iOS users spend 32% of their app time playing games, 20% in the browser, 18% in Facebook

Android and iOS users in the US spend an average of 2 hours and 38 minutes per day on smartphones and tablets using apps. 20 percent of that time (or 31 minutes) is spent on the mobile web using a browser, while 80 percent of that time (or 2 hours and 7 minutes) is spent inside other apps.

These latest figures come from mobile firm Flurry, which has helped “tens of thousands of developers” to integrate its analytics and ad platforms into their apps. The company regularly offers up interesting analysis in the mobile space thanks to the more than 300,000 apps it measures usage on, across more than 1 billion monthly active devices (smartphones and tablets).

Here are the latest results:

As you can see, the games category is by far the highest at 32 percent. It even surpasses the browser app category, which has 20 percent broken down as follows: 12 percent in Safari, 4 percent in Android, 2 percent in Opera mini, and the rest in other. Chrome and Firefox still aren’t big enough to be broken out by themselves.

It’s not too surprising that Facebook has such a large share; we’ve gotten used to this fact, but it’s still impressive to see that mobile users spend almost as much time in the app as they do in their browser. In comparison, Twitter has some slice of the 6 percent social networking share.

More to follow.

via The Next Web http://thenextweb.com/mobile/2013/04/03/flurry-android-and-ios-users-spend-32-of-their-app-time-playing-games-20-in-the-browser-18-in-facebook/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+TheNextWeb+%28The+Next+Web+All+Stories%29